Google AdSense is a new, fast and easy way for small and medium
sites to make money free online by displaying relevant, text-based,
un-obtrusive ads from Google AdWords (Google's own advertising
program) and receiving a share of the pay-per-click payment.
Because the ads are related to what your users are looking for on
your site, the results can be much better than you'd earn from
banner networks and many affiliate programs.
For now, AdSense is the best way to make money free online from
informational sites even if there are no obvious related affiliate
programs. But you don't need to disregard affiliate programs. You
can combine both these ways to make money free online and double
your income.
AdSense is easy to join, it doesn't cost you anything, all you
have to do is paste a few lines of code into your pages, and Google
does the work of finding the best ads for them from hundreds of
thousands of AdWords advertisers. You can check the relevance of the
ads by looking at the text ads on the right side of this page.
How to get started
- Go to
Google AdSense.
- Fill in the application form and confirm an email that
Google will send you. If you own several sites, you need apply
only once.
- Google evaluates your site and will follow-up with you via
email within 2-3 days (usually within 24 hours). If you're
accepted, you'll be able to log in to your AdSense account.
- Log in to your account using the email address and password
that you submitted with your application, and agree to the
AdSense Terms and Conditions.
- Paste the AdSense ad code into your Web pages. There are 10
ad layout choices: 728x90, 468x60, 125x125, 120x600, 160x600,
120x240, 300x250, 250x250, 336x280, and 180x150. In addition to
text ads, you have an option of running contextually targeted
image ads.
You can choose the color palette from a long list of available
palettes or create your own. You can even rotate your ads
through up to 4 palettes.
The AdSense ad code is unique for your account and is not
site/page-specific. You can place it on any page or site you
own.
How to get the most out of AdSense
There are three obvious ways to increase your income from Google
AdSense...
1) Increase traffic
Create more keyword-focused pages. See
Building: Site Content: Choosing Keywords for more information
on finding the most profitable keywords.
2) Increase click-through rate
Use simple design with the AdSense ads displayed prominently.
According to Google, ads in the skyscraper format works better
(especially on the right side of the page). Focus to only one topic
per page - that should make it easier for Google to serve up the
more tightly contextual ads which means better click-through.
3) Increase the value of clicks
Of course, you can't do it directly. However, you can find some
"expensive" keywords and create pages optimized for them, within
your site's theme. These keywords are highly competitive and you'll
unlikely get high ranking for them, but visitors will arrive from
other "inexpensive" pages and click on Google's ads.
To estimate the relative value of a keyword, search for it on
FindWhat. The search results page will show the cost for each
listing.
See also...
Auto Income Secrets
It's a new ebook that shows step-by-step how to build websites
focused to make money online from adverts - gather keywords, build
pages around them, place ads and promote the website.
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